Posts By: Jodie McRobbie

E-commerce is for everyone

As an office, we’ve been trying to brainstorm ways we can help ease the stress felt by our colleagues, clients, and friends as the world works to contain COVID-19. With everyone being asked to stay home and non-essential businesses told to shut their doors, it seems like a good time for businesses to start thinking… Read more

What it takes to write a website

It’s happening! You’re finally revamping your company’s website—or maybe creating it for the first time! There will be kickoff meetings, interviews, and then the “good stuff” can finally begin: Logos! Colour schemes! Design!! We know it’s all very exciting—we’re excited too! But we want to put this READ ME tidbit here before we get too… Read more

No such thing as a classically-trained content strategist

A conversation with Kasandra Staniscia Changing jobs is tough, but changing fields entirely can be truly daunting. While it can be scary to think about, it can also be exciting! Just take it from Kasandra Staniscia— journalist turned yoga teacher turned communicator turned content strategist extraordinaire. Talk about an impressive resume! Kasandra is now part… Read more

Interdo’s and interdon’t’s

Kobot’s hot tips for conducting interviews that are good for everyone In recent years, the importance of conducting research before you begin work on a project has started to gain more clout. Professionals in all sectors are realizing the full scope of what they need to do before starting a project—and it can be daunting!… Read more

Introducing: Ask Kobot Anything

Welcome to the Kobot blog! Personally, I (Jodie) have always felt more of the “new year, new me” impulse in the fall than in the New Year. So that is my explanation for why we’ve had a fully redone, rebranded website since February (Pretty slick, eh?) and we’re just getting this blog rolling now. But… Read more